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Las Vegas Radio: The Best Way To Recruit Construction Workers

Feb 14, 2023 10:20:36 AM / by Larry Julius

Las Vegas area construction companies will need to recruit 3,829 more workers in 2023 in addition to the normal pace of hiring. This forecast is a per capita estimate based on research from Associated Builders and Contractors (ABC).  

The frenetic pace of recruiting construction workers in Las Vegas is expected to extend into 2024, with an incremental 2,272 workers needed next year, as well, in addition to the normal pace of hiring.

Overall, the demand for construction workers in America has been increasing at an epic rate.

According to ABC, the construction industry averaged more than 390,000 job openings per month in 2022, the highest level on record, and the industry unemployment rate of 4.6% in 2022 was the second lowest on record, higher than only the 4.5% unemployment rate observed in 2019. In addition, national payroll construction employment was 231,000 higher in December 2022 than in December 2021.

Right now, filling open jobs at any Las Vegas company is a struggle.

A recent survey by the National Federation of Independent Business Owners found that after inflation, the most critical problem facing these businesses is the inability to recruit and retain quality employees.

Right now, says the Federal Reserve,  unfilled jobs remain near an all-time with 1.7 openings per unemployed person.  As a result, only one person is being hired per every four job openings.  To put this dismal hire-to-opening ratio in perspective, ten years ago, there was one hire per every job opening.

Compounding the recruitment woes of Las Vegas's small business owners is the very stubborn quit rate.  According to the Federal Reserve, for every ten hires made, seven current employees quit. 

So, how can local builders and contractors fill the open jobs at their companies? Most metrics indicate that advertising on Las Vegas Radio may be the best way.

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Topics radio advertising, recruitment advertising, blue collar workers, employment advertising, online job posting, help wanted advertising, active job seekers, zip recruiter, passive job seekers, indeed, construction, radio recruitment, hire qualified candidates

Top Priority For Las Vegas Small Business Owners: Fill Open Jobs

Jan 20, 2023 7:46:01 AM / by Larry Julius

69,498 Las Vegas area companies fit the description of being a small business, according to the US Census Bureau.  A recent survey by the National Federation of Independent Business Owners found that after inflation, the most critical problem facing these businesses is the inability to recruit and retain quality employees.

Right now, says the Federal Reserve,  unfilled jobs remain near an all-time with 1.7 openings per unemployed person.  As a result, only one person is being hired per every four job openings.  To put this dismal hire-to-opening ratio in perspective, ten years ago, there was one hire per every job opening.

Compounding the recruitment woes of Las Vegas's small business owners is the very stubborn quit rate.  According to the Federal Reserve, for every ten hires made, seven current employees quit. 

Although the labor crunch affects Las Vegas business owners of every size, nearly half of all job vacancies are at companies with fewer than 50 employees.

So what is the best way for local small business owners to attract qualified candidates to fill open jobs?  Most metrics indicate that advertising on Las Vegas radio may be the optimal choice.

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Topics advertise to working women, recruitment advertising, blue collar workers, white collar workers, online job posting, work from home, active job seekers, passive job seekers, radio recruitment

Best Way To Fill Construction Job Openings In Las Vegas

Mar 2, 2022 3:34:17 PM / by Larry Julius

Construction companies in the Las Vegas area will need to recruit 4,522 blue-collar workers on top of the normal pace of hiring in 2022 to meet the demands of the current building market. These statistics are based on forecasts from Associated Builders and Contractors, Inc. (ABC), an association comprised primarily of U.S. firms that work in industrial and commercial construction sectors.

"The construction industry desperately needs qualified, skilled craft professionals to build America," said Michael Bellaman, ABC president and CEO. "The Infrastructure Investment and Jobs Act passed in November and stimulus from COVID-19 relief will pump billions in new spending into our nation's most critical infrastructure, and qualified craft professionals are essential to efficiently modernize roads, bridges, energy production, and other projects across the country. More regulations and less worker freedom make it harder to fill these jobs."

The construction industry's appetite for new hires in the Las Vegas area will continue into 2023, according to ABC. It is expected that during that year,  an additional 4,105 blue-collar workers in addition to the normal pace of hiring.

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Topics radio advertising, best way to advertise in las vegas, recruitment advertising, blue collar workers, best way to advertise, employment advertising, online job posting, help wanted advertising, active job seekers, monster.com, zip recruiter, passive job seekers, indeed, construction, radio recruitment, hire qualified candidates

Recruitment Advertising In Las Vegas: Best Way To Reach Job Candidates

Jan 7, 2022 4:24:42 PM / by Larry Julius

There are 69,498 small businesses in the Las Vegas-Henderson-Paradise, NV Metro Area, according to the US Census Bureau. Based on projections from the National Federation of Independent Business Owners (NFIB), nearly half of these companies have job openings they cannot fill.

As a result of the acute labor shortage, says the NFIB, 29% of small business owners rank the quality of labor as the most important problem they face. A year ago, only 21% said finding workers was their biggest issue.

The labor crunch in the Las Vegas area is being driven, in big part, by a record-high number of employees voluntarily quitting their jobs. Just last month, according to the US Bureau of Labor Statistics, 4.5 million employees across the country left their current place of employment.

According to the Wall Street Journal, those who are not currently working say they are in no hurry to return to the workforce. The lack of urgency stems from five primary reasons:

  • 29% say they don't need to work right now because their spouse is employed
  • 28% say they cannot return to work because of care responsibilities at home
  • 25% say they don't need to return to work because they have a financial cushion
  • 20% say they are fearful of returning to work because of COVID-19
  • 5% say they do not need to return because of current unemployment benefits

There seems to be little chance that these resigned workers can be lured back into the labor force. Therefore, to fill open jobs, local business owners will need to focus their efforts towards recruiting among Las Vegas's "passive" job candidates.

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Topics radio advertising, recruitment advertising, social media advertising, employment advertising, social media, online job posting, help wanted advertising, active job seekers, monster.com, zip recruiter, passive job seekers, indeed, radio recruitment

Help Wanted: The Best Way To Recruit Qualified Workers In Las Vegas

May 6, 2021 3:17:50 PM / by Larry Julius

The number of job openings in the Las Vegas area has exceeded pre-pandemic levels, according to the Bureau of Labor Statistics.  Businesses of all sizes are adding employees in a big way, according to the ADP Research Institute, but still, large numbers of positions remain unfilled.

With the Nevada unemployment rate still at 8.1%, Las Vegas business owners wonder why they are having difficulty attracting applicants for open positions.

According to a recent article posted in The Economist, there are two major reasons why many sidelined workers aren't anxious to come to work. The first is fear.

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Topics radio advertising, recruitment advertising, blue collar workers, white collar workers, social media advertising, employment advertising, social media, online job posting, active job seekers, monster.com, zip recruiter, linkedin, passive job seekers, indeed

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