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How To Advertise Insurance Products in Las Vegas

Jan 25, 2020 8:08:34 AM / by Larry Julius

If you were one of the 1,502,898 consumers who tuned-in to a Las Vegas radio station last week, then chances are you heard at least one commercial from GEICO, Progressive, or Liberty Mutual. That's because insurance is big business in Las Vegas.

Each year, Clark County consumers spend $3.1 billion to insure their homes and cars. That's almost $1500 for every area adult.

There is good news and bad news for the 3978 local insurance agents who are competing to earn a substantial share of the home and auto premiums consumers are paying.

According to Nielsen, 199,000 policyholders in Las Vegas are planning to switch insurance providers during the next 12 months.

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Topics small business owner, radio advertising, best way to advertise, small business, home buyers, insurance, insurance agent, insurance agency, car buyers

Advertise To Furniture Shoppers In Las Vegas

Jan 16, 2020 1:11:00 PM / by Larry Julius

Low unemployment, a boom in housing starts, and confident consumers are propelling robust sales for Las Vegas furniture stores.

In 2019, local consumers in Clark County spent $950,000,000 on furniture and home furnishing. This number is expected to grow.

Based on estimates developed by Furniture Today’s Strategic Insights team and Easy Analytic Software Inc. (EASI), the total furniture and bedding market is projected to expand by more than 22% by 2024.

If a Las Vegas small business owner who sells furniture, furnishings, or home decor would like to grab a larger share of this expanding market, then advertising is necessary.  By almost every key metric, advertising on local radio is a sound marketing investment.

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Topics furniture, small business owner, real estate, television advertising, radio advertising, social media advertising, newspaper advertising, consumer spending, facebook advertising, small business, home buyers

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